salesforce.com - JAN19 TSIS
The most recent enterprise spend data for Salesforce was collected through ETR's proprietary TSIS (Technology Spending Intentions Survey) from 12/13/2018 - 01/10/2019 and was sourced from 475 CIOs and IT end users, which represent approximately $252B in annual IT spend. Further, of the 475 customers, 113 represent Fortune 500 organizations and 182 represent Global 2000 organizations.
In this report, ETR examines Salesforce's expected enterprise spend for 2019 with a focus on performance among key customer cuts (Fortune 100, Fortune 500, Giant Public + Private) across multiple sectors including Enterprise Software, Cloud Computing, Internet Marketing, Infrastructure Software and ML / AI.
Additionally, ETR explores Salesforce's peer landscape by evaluating performance among organizations also using Oracle, SAP and Microsoft in order to paint a picture of the vendor's competitive position from a forward-looking perspective. This report also takes a look at citation growth within each sector to determine where Salesforce may be gaining (or losing) traction among customers.
Lastly, ETR uses Drill Down surveys to further investigate the underlying logic behind customers' decisions to Adopt (or Replace) Salesforce. After compiling all relevant data, ETR provides an outlook for 2019.