SAP, a public company, is an enterprise technology vendor that provides products and services to manage enterprise resources and customer relationships. Enterprise-leading technologists largely use SAP to manage their enterprise's strategy, procurement & implementation of ERP, customer experience (e.g., marketing, sales, service), IoT, human resources (e.g., payroll, recruiting, onboarding), data (HANA), analytics, and financial management.

Notable enterprise vendors competing for wallet share alongside SAP include: Oracle, Salesforce, Microsoft, Tableau, AWS, TIBCO, IBM, SAS, MicroStrategy, Information Builders, and Workday.

IT leaders need insight into the solutions, reliability, implementation cost, support structure, and compatibility offered by SAP - and its position, stability, and trajectory predominantly within the enterprise resource planning (ERP) market.

Since 2010, ETR has surveyed SAP's target consumer base and end users about their forward-looking spending intentions with the company. Our survey methodology, frequency of polling and round table discussions with CIOs, allow us to capture and report, in real-time, changes in customer demand and the impact these changes have on SAP's calendar year spend. Specifically, the data provides actionable insight into whether the company's products and services within Analytics / B.I. / Big Data, Cloud Computing / Managed Hosting, Enterprise Apps, Infrastructure Software, ML / AI and Mobile Device Management are seeing an acceleration, flattening or deceleration in spending intentions within the enterprise.

The most recent spending intentions data for SAP was collected through ETR's proprietary TSIS (Technology Spending Intentions Survey) from 9/12/2018 - 9/27/2018 and was sourced from 485 CIOs and IT end users, which represent approximately $258B in annual IT spend. Further, of the 485 customers, 134 represent Fortune 500 organizations and 202 represent Global 2000 organizations.The report is available for purchase below.

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