Since 2016, ETR has surveyed Zoom's target consumer base and end users about their awareness/evaluation levels and forward-looking spending intentions with the company. Our survey methodology, frequency of polling and round table discussions with CIOs, allow us to capture and report, in real-time, changes in customer demand and the impact these changes have on Zoom's calendar year spend. Specifically, the data provides actionable insight into whether the company's products and services within Video Conferencing are gaining traction and seeing an acceleration, flattening or deceleration in spending intentions within the enterprise.
The most recent spending intentions data for Zoom was collected through ETR's proprietary TSIS (Technology Spending Intentions Survey) from 9/12/2018 - 9/27/2018 and was sourced from 75 CIOs and IT end users, which represent approximately $18B in annual IT spend. Further, of the 75 customers, 10 represent Fortune 500 organizations and 18 represent Global 2000 organizations. The report is available by request below.
The most recent awareness and evaluations data for Zoom was collected through ETR's proprietary PCAS (Private Company Awareness Study) from 05/03/2018 - Present and was sourced from 23 CIOs and CIO-types, which represent approximately $5.0B in annual IT spend. Further, of the 23 technology end users, 2 represent Fortune 500 organizations and 4 represent Global 2000 organizations. The PCAS report is available by request below.